At the beginning I was pulled in. The aura given through the music and art was chilling. However there was more text then animation, and I soon wasn't sure of what I was watching or what this trailer was trying to say or present other than asking for money and support.
Sorry to say it, but it's true. I'm not saying that you don't need the help and support, but you need to make it clear to those you wish to have sponsor you what makes your project in need and worth of their donations when so many others make great things with no support. I applaud you on the professional look and hope you either take into consideration what I say or perhaps these issues are already dealt with in another way. If so perhaps you can make it more clear where to find said answers.